The Business Development Engineering (BDE) programme develops your collaborative skills and your ability to combine technological insights with business acumen and design. You learn to develop business concepts, and you gain an understanding of the entire process involved in developing and marketing products. The teaching on the BDE programme is a mix of group-based project work, classroom instruction and lectures by guest speakers and representatives from business and industry. The programme focuses strongly on your personal development. Throughout the programme, you are coached by business psychologists and coaches, and dialogue and conversation are important programme elements.