Learn about brand management, consumer behaviour, how to conduct market research and the importance of advertising and promotion. In this degree you ll learn how to understand customers wants and how to create, communicate and deliver products and services. Learn how to research, identify opportunities and communicate effectively with consumers. Learn innovative marketing techniques and build skills in new disciplines such as social media marketing and e-business. Build your network and get real-world experience with work placements. Marketing skills are applicable to wide variety of businesses, some occupations include: marketing director, brand manager, creative director, strategic marketing or digital marketing coordinator.