BA Hons in Fashion Creative Direction

Creative direction draws on aspects of visual culture including photography and styling, product range planning, and communication in order to promote fashion and lifestyle products. The role of a creative director is to define and develop the overall look of a fashion business, ranging from store visual merchandising, digital content, advertising and media photography, and customer communications. Fashion Creative Direction BA(Hons) lets you explore your creativity within a commercial framework, incorporating styling, photography, digital image skills and visual communication specifically for the fashion industry.