Creative direction draws on aspects of visual culture including photography and styling, product range planning, and communication in order to promote fashion and lifestyle products. The role of a creative director is to define and develop the overall look of a fashion business, ranging from store visual merchandising, digital content, advertising and media photography, and customer communications. Fashion Creative Direction BA(Hons) lets you explore your creativity within a commercial framework, incorporating styling, photography, digital image skills and visual communication specifically for the fashion industry.
Category of Education
Physical Science, Social Science