Bachelor of Commerce Marketing

Marketers turn ideas into products, find the right price for products, get products to market, and communicate the benefits of products to consumers. Over the course of your studies you'll learn about consumer behaviour, marketing research, new product development, distribution, pricing, and integrated marketing communications. You'll complete formal presentations, group projects and various case studies during the course of your degree. As a graduate of the Marketing program, you'll be prepared for global career opportunities in the areas of management, marketing, business development, and more.