On this course you ll think of yourself more as a team-entrepreneur than a student. You ll learn through doing real business, not simulations, supported by team-based coaching. You ll start up and run your own business projects in teams from the first semester. You ll need to be organised and to take control of your learning. Your experience will be more intense than more traditionally taught degrees and you ll have real personal and commercial responsibility and exposure from the outset. Trading outcomes will be uncertain and you will learn from your failures as well as your successes. This will enable you to develop can-do confidence, self-discipline, a willingness to take risks, the ability to demonstrate original thought and initiative, and to become an effective team player.