BS in Sport Management and Marketing

The mission of the Sport Management and Marketing Program is to prepare students for diverse career opportunities in sports management and marketing organizations at the professional, corporate, amateur, college and high school levels. The Program seeks to promote a learning environment that expands students' ability to effectively address sport business and management issues using critical thinking, creative problem solving, and innovative decision-making. With a strong liberal arts foundation, the graduates are prepared for management and marketing roles while having developed into competent, ethical and responsible sport management professionals.