BS Marketing in Digital Marketing

Establish brand identity and increase organizational sales when you adopt technologies that have revolutionized the marketing industry. Targeted strategies, pay-per-click advertising and optimized copy let marketers reach the right customers for their products and services, and data-driven results create opportunities to fine-tune marketing plans even more. When you earn your online Bachelor of Science in Marketing with a concentration in Digital Marketing at SNHU, you develop the tools to master the mobile environment, specialize in social media and evaluate the metrics that lead to stronger campaigns.