Bachelor in Marketing

If you can think both logically and creatively and want to help connect customers to the products and services they need and be an active participant in the dynamic global marketplace, Marketing may be the degree for you. At AUM, you ll master the skills and knowledge you ll need to appeal to customers in the constantly changing business environment. Your degree will equip you for a variety of careers in marketing management, marketing research, advertising and promotion, and sales. Within the marketing major, you can also select the Hospitality and Tourism option.