BA Marketing and Media

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Price: 5657 EUR 5657 EUR
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More details about the program

Description

You ll reflect on the ways in which individual and business consumers are affected by, and drive the development of, a range of marketing and communications techniques. Looking at this from local, national and global perspectives, you will explore the role of consumers in society and will learn how to understand and communicate with them. You ll also examine the impact of marketing on the culture of businesses, governments and other organisations.

Specific details

Category of Education Business and Economic

University

Keele University

Location

United Kingdom
Staffordshire, London

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