BS Sport Management and Marketing

With the proliferation of sports teams, facilities and business, there is a growing need for professionals interested in combining their passion and talent for the marketing and management of sport industries. While applying their marketing and management interests to the sports professions, students in this major advance their education while drawing on multiple areas of knowledge and skills learned and experienced in the classroom, in lab settings and on sports-specific sites at the local, regional and national levels. This major seeks to combine a strong foundation in theory and practice in preparing the student for advanced degree programs or entry careers in a variety of fields.