Ph.D Strategy and Business Economics

Business strategy can be understood as the course of action or set of decisions which assist the entrepreneurs in achieving specific business objectives. A master plan that the management of a company implements to secure a competitive position in the market, carry on its operations, please customers and achieve the desired ends of the business. In business, it is the long-range sketch of the desired image, direction and destination of the organisation. Business economics is a field of applied economics that studies the financial, organizational, market-related, and environmental issues faced by corporations.