Service design is a process where designers create sustainable solutions and optimal experiences for both customers in unique contexts and any service providers involved. Designers break services into sections and adapt fine-tuned solutions to suit all users needs in context based on actors, location and other factors. In service design, you work within a broad scope including user experience (UX) design and customer experience (CX) design. To design for everyone concerned, you must appreciate the macro- and micro-level factors that affect their realities.