Foundations of Marketing Analytics

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Price: 972 EUR 972 EUR
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More details about the program

Description

In this specialization you will learn how to: • Find, extract, organize and describe data to support business decisions • Identify, quantify and interpret relationships between variables • Derive customer insights from your data • Develop spreadsheet models to analyze data, evaluate risk and optimize business decisions • Present and justify a course of action to management The capstone project will give you an opportunity to apply what has been covered in the specialization to solve a marketing analytics problem.

Specific details

Category of Education Business and Economics

University

Emory University

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